Licor 43 Cuarenta y Tres 0.7l

The founding of Carthago Nova by the Carthaginian General Asdrubal, coincided with the development of a number of liqueurs.

These liqueurs were secretly produced and the fomulas have been well guarded for many a millenium. The Carthaginian warriors requested these liqueurs to encourage their troops before battle and to make the frequent festivities more spirited.

In 209 BC, the Roman army, commanded by Publio Cornelious Escipion, attacked Carthago Nova by sea and land, conquering the city.

The army, having little regard for tradition, sacked the wineries where the liqueurs were produced. By eliminating the liqueurs, they tried to eliminate any memory of the founders of present day Cartagena. However, the people of Cartagena refused to let the traditions of their ancestors die.

Wherever there was a Cathaginian, the recipe for a liqueur and a small but secret press survived. When peace finally prevailed, even the Romans were attracted to the liquid treasure.

Soon they began to export the liqueur to Roman aristocrats across the Mediterranean. These families claimed the prestigious Liquor Mirabilis (Latin words for Marvelous liquor) for themselves.

The tradition of the Carthaginian liqueur reached it's biggest point in the 15th century with the discovery of the New World. The sailors, officers and mariners, who made the hazardous voyage between Spain and the New Indies, highly prized the liqueur from Cartagena, as well as the traditional naval rum.

The liqueur is now known as Licor 43.

The family producer from time immemorial has continued to produce the traditional Carthaginian liqueur, passing the recipe down through the generations.

These are the facts about the legendary origin of our wonderful and genuine Licor 43, the last defender of tradition, which today is ready to delight you with its magical taste that is beyond compare.